Avg 4.1% conv.
Fashion & Apparel Stores
Next.jsSanityAI RecommendationsStripe
E-Commerce Development
Stores That Sell While
You Sleep.
We build high-performance e-commerce stores with AI-powered features, sub-second load times, and conversion-optimised checkout flows — engineered to turn visitors into buyers at scale.
$2.8M+
Revenue generated
97%
Mobile optimised
< 1s
Page load time
+43%
Avg conversion uplift
store-dashboard / liveLIVE
1,247
Orders processed today
0.74s
Avg load time
38%
Cart recovery rate
4.2%
Mobile conv. rate
Revenue today£12,480
£078% of daily target£16K
Why most stores underperform
Your store loads in 4+ seconds
Every extra second costs 7% of conversions. Most stores bleed revenue silently through slow pages.
Mobile experience is broken
60%+ of traffic is mobile, yet most stores have checkout flows that frustrate and abandon.
Cart abandonment above 70%
Shoppers add products and disappear. No recovery flow, no triggers, no second chance.
Invisible to Google Shopping
No structured data, wrong schema, missing feeds — your products don't show in the searches that matter.
Inventory chaos
Overselling, underselling, missed alerts — manual stock management that breaks under any real order volume.
Checkout friction losing sales
Forced account creation, limited payment options, multi-page checkout — every extra step kills conversions.
Store types
Six store types. One revenue goal.
Whether you’re launching a first DTC brand or scaling a multi-vendor marketplace — every build starts from the same foundation: performance, conversion, and ownership.
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+55% repeat orders
Direct-to-Consumer Brands
Next.jsMedusa.jsStripeKlaviyo
0 fulfilment cost
Digital Products & Courses
Next.jsStripeAWS S3Auth.js
Avg order 12× higher
B2B Wholesale Platforms
Next.jsPostgreSQLtRPCPDF generation
Predictable MRR
Subscription Commerce
Next.jsStripe BillingSupabaseResend
0% platform lock-in
Multi-Vendor Marketplaces
Next.jsStripe ConnectPostgreSQLRedis
Every Store Includes
12 Features. Zero Add-Ons.
Every platform we build ships with the full commerce toolkit — not locked behind a premium tier.
Sub-1s Load Time
Image pipelines, edge CDN, code splitting, and ISR — every page scores 95+ on Lighthouse.
Mobile-First Checkout
One-tap checkout with Apple Pay & Google Pay. Designed for thumbs, not cursors.
PCI DSS Compliant
Stripe-powered payments. Card data never touches your server. Fully PCI Level 1 compliant.
SEO & Google Shopping
Product schema, Open Graph, XML sitemaps, and Google Merchant Center feed — out of the box.
Cart Abandonment Recovery
Triggered email + SMS sequences fire when a cart is abandoned. Average 15–38% recovery rate.
Multi-Currency & i18n
Auto-detect location, display prices in local currency, and serve translated pages via Next.js i18n.
Inventory Management
Real-time stock tracking, low-stock alerts, oversell protection, and multi-warehouse support.
Subscription Billing
Stripe Billing integration — recurring revenue, trial periods, pause/cancel flows, and dunning.
Analytics Dashboard
Real-time revenue, AOV, conversion rate, traffic sources, and cohort analysis — all in one view.
Review System
Post-purchase email triggers review requests. Photo reviews, verified badges, schema markup.
Discounts & Promotions
Volume discounts, coupon codes, flash sale timers, bundle deals, and BOGO logic built in.
WCAG 2.1 AA Accessible
Keyboard navigation, screen reader compatible, contrast compliant — accessible to all customers.
AI Commerce Features
The AI Layer That Doubles Revenue
Beyond a standard store — these AI innovations turn browsing into buying, abandonment into recovery, and guesswork into data-driven certainty.
Revenue Engine
AI Product Recommendations
The Amazon Effect — For Your Store
Our recommendation engine analyses browsing history, purchase patterns, and similar customer behaviour to show each visitor the products they're most likely to buy. Deployed as a real-time widget on product pages, cart, and post-checkout.
+28%
Avg AOV increase
12.4%
Click-through rate
Powered by collaborative filtering + OpenAI embeddings
Discovery
Semantic Search
"red summer dress under £60" — It Just Works
Vector-based search that understands intent, not just keywords. Customers describe what they want in natural language and get relevant results instantly — even for products with vague or inconsistent naming.
+65%
Search-to-purchase rate
−80%
Zero-results searches
OpenAI embeddings + Pinecone vector search
Retention
Smart Cart Recovery
Win Back 38% of Abandoned Carts
AI detects abandonment intent before the user leaves — triggering exit overlays, countdown timers, and personalised discount offers. Followed by multi-step email + SMS sequences with AI-written copy tailored to each customer's cart.
38%
Cart recovery rate
+£4,200
Recovery revenue (avg/mo)
Behaviour detection + LLM-generated personalised copy
Operations
AI Demand Forecasting
Know What Will Sell Next Week
Our forecasting model analyses your sales history, seasonal trends, and external signals to predict demand per SKU. Get automated reorder suggestions before you run out of bestsellers — and avoid overstocking slow movers.
−72%
Stockout reduction
−45%
Overstock reduction
Time-series ML model trained on your sales data
Conversion
Personalised Homepage
Every Visitor Sees a Different Store
First-time visitors see bestsellers and social proof. Returning customers see their recently viewed items and personalised deals. High-LTV customers see VIP offers. One URL, infinite personalised experiences.
+41%
Returning visitor conv. rate
+2.3 pages
Session depth
Edge-side personalisation via Vercel middleware
Discovery
Visual Search
See It Anywhere. Find It in Your Store.
Customers upload a photo — from social media, a screenshot, or their camera roll — and the AI finds visually similar products in your catalogue instantly. Particularly powerful for fashion, home décor, and furniture.
+34%
Engagement increase
+1.8 min
Avg session time
CLIP image embeddings + vector similarity search
Tech Stack
Built With Tools That Scale Without Breaking
Every technology chosen for a reason. No over-engineering. No trend-chasing. Just the right tool for the job.
Storefront
- Next.js 15App Router + RSC
- TypeScriptStrict mode
- Tailwind CSS v4Styling
- GSAPAnimations
Commerce Engine
- Medusa.jsHeadless commerce
- Shopify (headless)Storefront API
- StripePayments + billing
- Stripe ConnectMarketplace splits
Payments & Finance
- Stripe CheckoutPCI compliant
- Apple Pay / Google PayOne-tap
- Klarna / AfterpayBNPL
- Payouts APIVendor payments
CMS & Content
- SanityProduct CMS
- ContentfulMarketing pages
- CloudinaryImage management
- Builder.ioVisual editing
AI & Search
- OpenAI APIRecommendations / copy
- PineconeVector search
- AlgoliaInstant search
- CLIP embeddingsVisual search
Marketing Stack
- KlaviyoEmail + SMS
- Meta PixelAds retargeting
- Google MerchantShopping feed
- PostHogAnalytics + heatmaps
Build Process
Brief to Live Store in 32 Days
Days 1–3
Discovery & Strategy
We map your catalogue, audience, competitors, and revenue goals.
- Kick-off call + competitor store teardown
- Catalogue structure + product taxonomy planning
- Payment gateway + fulfilment strategy decisions
- Conversion bottleneck audit (existing stores)
- Revenue goal → conversion rate → traffic targets
Deliverable
Store Strategy Document
Case Studies
Revenue Numbers. Not Just Traffic.
Three real stores. Measurable results. We only count what matters: revenue, conversion rates, and AOV.
DTC Fashion Brand
New Store → £50K Revenue in First 30 Days
A fashion brand migrated from a slow Wix store to a custom Next.js build. We implemented AI product recommendations, one-tap mobile checkout, and Klaviyo email flows. The store launched with a 0.71s load time and 4.3% conversion rate from day one.
- £50K
- Revenue — month 1
- 0.71s
- Page load (P95)
- 4.3%
- Conversion rate
- 91%
- Mobile checkout completion
Next.jsMedusa.jsStripeKlaviyoAI Recommendations
B2B Wholesale Platform
Cart Abandonment 78% → 41% in 60 Days
A wholesale distributor's Magento store had a 78% abandonment rate — complex checkout, no mobile optimisation, no recovery flows. We rebuilt headless, simplified checkout to 2 steps, added exit-intent overlays, and deployed a 5-step SMS + email recovery sequence.
- 78% → 41%
- Cart abandonment rate
- +£8,400
- Recovery revenue (mo.)
- 2.1% → 5.8%
- Mobile conv. rate
- +£340
- Avg order value
Next.jsStripeTwilio SMSKlaviyoSmart Cart Recovery
Subscription Box
Subscription MRR £0 → £22K in 3 Months
A curated gift box brand had no subscription offering — just one-off sales. We built a full subscription commerce platform with Stripe Billing, pause/skip flows, personalisation quiz, and an AI-driven curation engine that tailors each box to subscriber preferences.
- £22K
- MRR at month 3
- 4.2%
- Subscriber churn (mo.)
- £284
- Avg lifetime value
- 38%
- Quiz → subscribe rate
Next.jsStripe BillingSupabaseAI CurationResend
Pricing
Invest Once. Earn Forever.
Fixed-scope quotes only. No surprise invoices. Most stores recoup their investment within the first 90 days.
Launch
Conversion-optimised store up to 500 products with Stripe, CMS, and SEO ready.
$599one-time
Typical timeline:3–4 weeks
- Next.js storefront (up to 200 products)
- Stripe payments + Apple/Google Pay
- Sanity CMS — manage products yourself
- Mobile-first responsive design
- Cart abandonment email sequence
- SEO + Google Shopping feed
- Vercel edge deployment
- 30-day post-launch support
Ideal for: DTC brands and SMEs launching their first online store or replacing a slow template site.
Get StartedBest Value
Growth
AI-powered store with smart recommendations, semantic search, and subscription billing.
$899one-time
Typical timeline:5–6 weeks
- Everything in Launch, plus:
- AI product recommendations
- Semantic search (natural language)
- Subscription / recurring billing
- Multi-currency + i18n
- Klaviyo email + SMS integration
- Analytics dashboard (AOV, LTV, cohorts)
- 60-day post-launch support
Ideal for: Growing brands ready to use AI to increase AOV, reduce abandonment, and add recurring revenue.
Get StartedEnterprise
Multi-vendor marketplace, custom platform, or large-scale migration with full AI stack.
Customproject
Typical timeline:8–14 weeks
- Everything in Growth, plus:
- Multi-vendor marketplace (Stripe Connect)
- Visual search + demand forecasting AI
- B2B wholesale portal + tiered pricing
- Custom inventory + fulfilment integration
- Enterprise fraud detection
- Load testing (100K concurrent)
- 90-day SLA + ongoing optimisation
Ideal for: High-volume retailers, multi-brand operators, or businesses replacing a Magento / WooCommerce platform.
Request a QuoteAll prices are starting estimates. Final quote after discovery call. Ongoing maintenance from $199/mo.
FAQ
E-commerce Questions
Everything you need to know about our e-commerce development services.
CheetahNova e-commerce development services include online store design, product page structure, responsive layouts, checkout flow planning, payment integration, SEO-friendly architecture, performance optimisation and conversion-focused shopping experiences.
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