UX Audit
You know users are getting stuck. A UX Audit shows exactly where and what to do about it.
When users drop off, avoid a key action, or struggle with parts of your product, the problem is usually buried in friction you cannot see from the inside. A UX Audit from CheetahNova reviews the actual experience, surfaces the friction points, and gives you a clearer priority for what to improve first.
From hidden friction to clear direction
Unclear journey
Clear direction
Hidden friction
Problems you cannot see from the inside.
Surfaced clearly
Specific areas of the experience to improve.
Prioritised actions
A clearer order for what to fix first.
Signs the experience needs a closer look
When users struggle or drop off, the experience usually needs to be reviewed before it can be improved.
These patterns often signal that something in the user journey is creating friction, confusion, or uncertainty, and that the problem needs to be found before the right fix can be made.
Users Don't Know What to Do Next
When the next step in a journey is unclear, users pause, hesitate, or leave before completing the action the product needs them to take.
Important Actions Are Hard to Find
Key buttons, links, or contact routes are buried, unclear, or placed where users do not expect to look for them.
Mobile Journeys Feel Frustrating
Tasks that are easy on desktop become awkward or broken on mobile, creating friction for a large part of the audience.
Teams Are Making Changes Without Clear Insight
When changes are made based on assumption rather than a review of the actual experience, improvements often miss the real problem.
The next section shows what a UX Audit actually reveals when the experience is reviewed with fresh eyes and a structured approach.
What a UX Audit reveals
Instead of guessing, a UX Audit shows you exactly where friction lives in the experience and what it is costing.
A structured audit of the user journey replaces assumption with observation. It surfaces the specific moments that create friction, confusion, or missed actions so improvements can be targeted and purposeful.
- 01
Journey Friction
Specific moments in the user journey where people slow down, get confused, or stop before completing the action they came to take.
- 02
Content & Navigation Gaps
Places where information is hard to find, unclear in its hierarchy, or structured in a way that interrupts instead of guides.
- 03
Conversion Barriers
Points in the experience that make it harder for users to contact, buy, sign up, or take the action the product is built around.
From friction-filled path to optimised journey
Conceptual visual
Next, we show the specific layers of the experience that the audit reviews.
What the audit reviews
The audit looks at the layers of the experience that most affect how people navigate, understand, and act.
Rather than a surface-level review, the audit examines the experience at the points that matter most for user understanding, task completion, and confidence in taking action.
Key User Journeys
The paths users take toward the most important actions in the product — and where those paths create unnecessary difficulty.
Information Hierarchy
Whether the most important content, labels, and structure are clear, scannable, and prioritised in a way that supports user understanding.
Interaction Clarity
How well interactive elements communicate their purpose and whether common interface patterns behave in ways users can predict.
Mobile Experience
How the experience holds up on smaller screens, where layout constraints, touch targets, and load behaviour affect the journey differently.
If you are also looking for broader UI and experience design support, you can explore our UI/UX Design services.
Next, we walk through the process the audit follows from first review to final recommendations.
How a UX Audit works
A clear process that turns vague experience problems into specific improvements worth making.
The audit follows a structured approach: understand what matters, review the experience honestly, identify where friction lives, and give the team a clear and prioritised direction for what to improve first.
- 01
Understand the Goal
We start by understanding what the product needs to do for users, which actions matter most, and where the current experience is falling short.
Outcome
A clearer focus for the audit on the journeys and behaviours that matter most.
- 02
Review Key Experiences
We move through the primary journeys with fresh eyes, paying attention to where the experience creates difficulty, confusion, or unnecessary steps.
Outcome
A thorough picture of how the current experience actually works for users.
- 03
Identify the Friction
We note the specific moments, patterns, and interface decisions that are most likely to reduce clarity or stop users from completing their goal.
Outcome
A grounded view of where the experience is creating the most friction.
- 04
Prioritise the Next Steps
The findings are organised by impact so the team has a clear, actionable order for what to address first instead of a list of equal problems.
Outcome
A prioritised direction that helps the team make confident improvement decisions.
The output of the audit should lead directly to practical improvements the team can act on, not a long report that gets filed away. Next, we detail the specific things you receive.
What you receive
The practical outputs of a UX Audit, built to help the team improve with more confidence
Each output is designed to give the team something they can use, not just read. The goal is a clearer understanding of where the experience is falling short and a more purposeful direction for what to change.
UX Review Direction
A structured review of the current experience with clear observations about where the design is helping and where it is getting in the way.
User Journey Findings
Specific moments across the main journeys where users are most likely to slow down, get confused, or abandon the path.
Navigation & Content Observations
Notes on how the structure, labels, and content hierarchy support or complicate understanding across the experience.
Mobile Experience Review
A review of how key journeys hold up on mobile, including layout behaviour, touch interaction, and any points where the experience breaks down.
Prioritised Improvement Areas
The findings organised by likely impact so it is clear what to address first instead of treating all issues as equally urgent.
Actionable Next-Step Guidance
Direction for what the team can act on, shaped to be practical and useful rather than a vague list of suggestions.
To see how this kind of structured UX thinking applies to real projects, explore the case studies next.
UX improved through real observation
Real projects show how a clearer view of the user experience leads to more purposeful improvements.
Each project is different, but the principle remains the same: review the experience honestly, identify what is creating friction, and give the team a clearer direction for what to do about it.
Real project proof
Live work onlyUX friction found
Clearer experience
Explore the live case studies
This section only shows real case study cards when relevant project data is already available. The safest route is to review the full body of work directly.
Questions, answered
What teams usually want to know before starting a UX Audit
These answers cover the most common questions about what a UX Audit involves, who it is for, and what to expect when the review is complete.
A UX Audit is useful for any digital product or website where users are struggling, dropping off, or not completing the key actions the product is built around. It works well for existing products that need a clearer picture of what is causing friction before making changes.
Ready to get a clearer picture of your experience?
If you want to understand more about scope and pricing first, or if you are ready to discuss your product directly, the options below are the right next step.